What Is Website Design

Website design combines several disciplines and skills in the creation and maintenance of sites. The various areas of website design include:

  • web interface design and user experience design
  • content management system design
  • web graphics design
  • user interface design
  • search engine optimization design.

Website design is a highly specialized area of computer science, and many web development firms are responsible for creating interactive websites for various different industries.

Web Interface Design & User Experience Design

Web interface design is one of the most basic aspects of website design. It refers to the designing of the visual presentation of the site, from the website pages to the content, to the background images and colors used on a site.

User experience designing refers to the process of improving the usability of a site by providing useful information to visitors to the site that will help them navigate it more easily and successfully.

Content Management System

Web content management system design is the management of information on a website and the creation of a back-office database that stores the information so that it can be retrieved at a later date.

This is often a very complicated area of website design and involves the creation of a number of different databases, such as a database that stores a collection of data related to the website, which is called a CMS or content management system. For example, WordPress is a CMS.

Web Graphics Design

Web graphics design is concerned with the creation of animated or interactive visual displays that are designed to make the website more attractive. There are many different types of website graphics available on the market. A website designer is the person who designs websites using web graphics design techniques.

User-interface Design

User-interface design is concerned with the creation of an interface that users of a website can use and navigate easily. It is also referred to as web-user-interface design, user-friendly interface design and user-friendly application design.

This is often undertaken using the user-interactive toolkit design pattern, where the designer develops an interface for the site that uses a variety of different visual design features that allow a user to navigate between different areas of the site.

Search Engine Optimization 

Search engine optimization or more commonly known as SEO, refers to the design of the content, title, keywords, meta-tags, and headers of a website, in order to increase its visibility in search engines. Web page design and development refer to the designing of the website pages, in terms of content, headers, meta tags, and navigation menus, to increase its visibility in search engines.

A website development firm may undertake both professional web page design and web page development services, or specialize in only one area of website development.